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Tag Archives: digital media

MEDIA TRENDS

Magna Global predicts, digital media will overtake TV as the No. 1 advertising category in the United States by sometime this year. Digital media outclasses its rival by $2 billion dollars, with $68 billion in ad sales compared with $66 billion for TV.

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TECH TRENDS

A new report by Borrell Media says by the end of 2014, the automotive industry will be spending more than half of its $35.5 billion automotive ad budget on digital media.

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