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Tag Archives: brands

MILLENNIALS LIKE INNOVATION

Millennials won’t hesitate to abandon loyalty for better products and services, according to a survey conducted on behalf of Experian Consumer Services. This generation embraces technology and are quick to try new offerings – at the expense of loyalty, according to the survey.

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BIDDING WARS

Pilgrim’s Pride has upped its offer for Hillshire Brands. Hillshire’s board of directors will meet with Pilgrim’s Pride and Tyson Foods to discuss their offers for the firm.  However, the Hillshire board says it’s not giving up its bid for Pinnacle Foods.

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HILLSHIRE BRANDS BUYING PINNACLE FOODS

Hillshire Brands is buying Pinnacle Foods, whose brands include Duncan Hines, Bird’s Eye, Hungry Man and Aunt Jemima, in a cash-and- stock deal valued at approximately $4.23 billion.  The deal would expand Hillshire Brands’ portfolio which includes Jimmy Dean sausage, Ball Park franks and Sara Lee frozen bakery goods.    

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